Abstract : Digitalization is advancing and changing our world, and with it the whole Economy. Universities must meet this changing demand with new training offers. The AUFLADEN (Charging) project, funded by the Stiftung Innovation in der Hochschullehre, is developing new training formats for students involved in construction planning, predominantly students of architecture and civil engineering. One of the questions of the research project and the subject of this article is whether and how Robotic Process Automation (RPA) can be integrated into teaching as a learning tool to support students specifically and individually in learning software applications through automation. For this purpose, so-called self-learning knowledge Nuggets were developed. RPA makes it possible to have operating steps carried out computer-aided, a technology that is becoming popular to simplify recurring work processes. By slowing down this automation process, the user can study and imitate necessary steps. In a case study it is determined whether better learning results can be achieved by this training method. The results are that the learning speed increases and the teaching effort decreases. This encourages the use of automation technology to free teaching from method teaching and to use the precious teaching time for higher learning targets.

Abstract : What is happiness? Is there a definition for happiness or does it connects with gender? Many philosophers give different interpretations to these queries. For me happiness is being at peace with myself. This may include the society we inhabit, our abilities, our past, our workspace, our limitations, literatures and art etc. Using pictures to tell stories have been a crucial medium in the history of mankind. We have evolved from drawing on stone and papyrus and onto paper, and digital formats, but the impact of image remains the same. One such diverse coming of age novels came into the field of graphic novels. In the turn of the century the medium explored a wide range of themes and motifs to express creatively this new found genre. Especially the shattering of gender stereotypes through the female characters all stemming out the need to make their voices strongly heard in the contemporary world. This article aims to look at graphic novels and the level of happiness achieved by the female characters under the light of gender theory. The novels to be selected are Kari by AmrutaPatil, Sita’s Ramayana by Samhita Arni, Persepolis by Marjane Satrapi.

Keywords: happiness,gender,stereotypes,subversion,empowerment,

Abstract : Online learning requires a high level of student learning engagement. The study aims to explore the level of online learning engagement of Muslim students. The research hypothesises that Muslim students have a high level of online learning engagement. The number of subjects is 161 students; 42 from Javanese ethnicity; 119 from the Madurese race. The method in the study is quantitative descriptive—the explanation of online learning engagement based on gender, academic scores, race, and age. This research uses The Online Student Engagement Scale (OSE) as an instrument. The result shows that Muslim students' learning engagement is high. Islamic values that students believe are expected to be a significant predictor of learning engagement. Research regarding this matter is essential for further studies.

Abstract : Generation Z, or gen z, is the entire generation born from 1996 to 2012. This is also known as the generation after the millennials. So, in 2023, children aged 10-27 belong to gen z, the internet generation that utilizes the internet and technology to live their lives. This, of course; will affect their way of thinking and art. Music as a universal language has a function: to be an artistic expression for youth. One of the expressions in music is through song. On the other hand, the musical dynamics of Indonesia have also developed along with the development of technology and information. The lyrics used in the song will adapt and follow its development. Some Indonesian musicians faithfully expressed their songs with Indonesian lyrics during the onslaught of foreign languages and slang. This phenomenon has been running for a long time, along with the dynamics of the Indonesian music industry, from time to time. Recently, there has been a phenomenon where lyricists mix Indonesian with English or with regional languages. This study aimed to determine the characteristics of Indonesian diction found in the musical dynamics of Indonesia in Generation Z by taking samples of ten popular songs in early 2023 through the Indonesian popular charts. The method used is qualitative, with a sample of 10 songs, questionnaires, and interviews with Generation Z in addition to FGDs to reveal further diction characteristics. The results of this study map the characteristics of diction in the musical dynamics of Indonesia in Generation Z, which is influenced by the conversational language of social media but still uses the characteristics of the Indonesian language in the typical song lyrics.

Keywords: diction, musical dynamics, generation Z

Abstract : This study aims to analyze 21st century skills in tailoring courses to support independent learning in the Department of Fashion Education FT-UNM. This type of research is quantitative research using data collection methods in the form of interviews with lecturers and students, and observation of the RPS used. The results showed the application of 21st century skills which include Critical Thinking, Creativity, Collaboration & Communication in learning tailoring courses. Research shows that 21st century skills are related to one another in tailoring course learning, so that each of the 21st century skills known as Skills 4C cannot be achieved if separated. This research shows the need to apply 4c skills in learning, so that it can be material for learning other practical courses to compile a plan for the application of 4c skills in learning.

Keywords: Tailoring; Freedom to Learn; 21st Century Skills.

Abstract : For centuries, Marginalisation has affected the niches and nooks of the world on a different level. Right from the caste system to the sexuality choices of people, we have marginalised communities everywhere. Today, in the 21st centuries these minority voices are heard due to social media awareness. Women and LGBTQIA+ community are such marginalised community to come in limelight and raise voices against the inequality and inhumanity. However, it is still a very urban phenomenon. Conversely, the rural picture still dwells in the conservative roles. Breaking the glass ceiling in Indian Army, The Supreme Court in The Secretary, Ministry of Defense v. Babita Puniya and Ors, ushered for transformative constitutionalism by breaking gender stereotypes in Indian Army. The court said that all women army officers are eligible to be appointed in commanding roles and are also entitled to permanent commissions. But the reality for members of the Rainbow community and Women in the today’s society is different. They believe it will take a long time to change regressive attitudes towards them. Media of the 21st century sure has aided a lot to conditioning the society’s mindset into accepting an egalitarian society. Movies like,’ the Great Indian Kitchen’,podcasts like,’Rocking our Priors’,series like Sex Education, books like,’Married Woman’, by Manju Kapur, are some examples. This is a study and critique to highlight how Media aids in reconceptualization of societal norms and traditions for the queer and feminine community to gain their pride and dignity with special reference to GEM(Gender Empowerment Measure).

Keywords: LGBT , women marginalisation , mass media awareness ,societal norms , heteronormative attitude, Gender Empowerment Measure, pride.

Abstract : This paper had analyzed specific principles of Deming that focus on employee development, and the mediating role of Communication on employee development. Auto components industry in Chennai is becoming a major destination for component outsourcing of leading automobile manufacturers all over the world. Hence this research is conducted in select auto component manufacturing organizations in Chennai. Quality and employee development are two important constructs for the success of an organization's goals and to achieve this, communication has to be effective. This research proposes to create knowledge and establish a framework that would prove to be a determining stance for the policy making and interventions for holistic employee development in organizations. The Deming’s system of profound knowledge is closely linked with employee development because the fundamental idea of profound system is that it should enhance the capacity of an individual to transform within the organisation. The findings of the study strongly suggest that the umbrella of employee development should not merely cover development in the work but extend towards employee’s health, well-being and work life balance. Any negative implication on these factors would badly affect the employee productivity there by pulling down holistic employee development.

Keywords:Employee Development, Communication, TQM, Deming, Auto component Industry

Abstract : Employees seek employee incentive strategies to assure the organization's long-term development. Extensive research has examined the function of Performance Related Pay (PRP) and Level of Motivation (LoM) in sustaining organizational development. Assessment is significant due to the fact that it is a hotly contested research topic and an essential topic for academic and business discussions. Thus, this study empirically demonstrates the significance of PRP and LoM to organizational growth. The findings are applicable to ABL and Bank Al-Falah, the two largest financial institutions in Pakistan. Two Pakistani institutions comprise the specified context. Even though the PRP literature describes numerous scenarios for developed economies, traditional industries in developing economies receive scant attention. A multiple regression analysis revealed that PRP and LoM have a significant, positive effect on organizational growth. The article also discusses theoretical and managerial implications.

List of acronyms Performance Related Pay (PRP) Level of Motivation (LoM)

Abstract : This qualitative research is a case study of HSA, which maintains kinship values in its education system. This study aimed to examine the forms of interaction within the community and how structures and kinship values form a practical learning experience for children. Data were collected through observation and interviews to see how kinship values were implemented in learning. According to this study, positive values instilled in families prepare children to cope with the real world. Then, kinship values emerge from HSA's three core values. These values are Islam, growth, and ta'awun. By teaching these values to children, they will be equipped with the necessary skills to lead successful lives to help foster strong families and communities. In addition, the valuable principle that "my children are yours, and your children are mine" further strengthens family values among HSA members. The kinship values emphasize the importance of family, focusing on mutual support and care.

Keywords: homeschooling community, kinship values, learning experiences

Abstract : Achieving gender equality in conservative patriarchal societies is a complex and pressing challenge. Mass media, including entertainment mass media, has the potential to play a crucial role in shaping societal attitudes and perceptions towards gender. With its wide reach and influence, media has the power to shape public perceptions, challenge stereotypes, and contribute to the advancement of gender equality. This paper examines the vital role of media in promoting gender equality in conservative patriarchal societies, emphasizing the significance of media representation, awareness campaigns, and the empowerment of marginalized voices. By examining the influence of media representations, the impact of feminist movements, and the role of media policies and regulations, these abstract highlights the multifaceted ways in which media can contribute to the promotion of gender equality. The paper also discusses the challenges and ethical considerations associated with using mass media for promoting gender equality and provides recommendations for effective strategies. By examining the influence of mass media on perceptions and attitudes, showcasing successful initiatives, and discussing the associated challenges and ethical considerations, the findings of this research contribute to a deeper understanding of the potential of media as an important actor in advancing gender equality, providing insights for policymakers, media practitioners, and activists seeking to create a more equitable and inclusive society.

Keywords: media, gender equality, empowerment, marginalized voices, social change, patriarchal societies, etc.

Abstract : Numerous studies have been conducted on the Iraq War and its justification, with its controversial nature still debated today. In light of this, several political and linguistic studies have aimed to understand how George W. Bush persuaded the world to remove the Iraqi government. This research analyzed the functions of epistemic modal lexical verbs (EMLVs) used in the State of the Union speeches and the War speeches to explore how they contribute to persuasion techniques in political discourse. Using both quantitative and qualitative methods, the study found that George W. Bush heavily relied on nine main functions of EMLVs in the State of the Union speeches, including Assertion, Assumption, Conviction, Recommendation, Anticipation, Tricky/Elusiveness, Desire, Hedging, and Contemplation. In contrast, the War speeches exhibited eight functions of EMLVs, including Assertion, Hedging, Desire, Conviction, Likelihood/Possibility, Anticipation, Tricky/Elusiveness, and Prediction. The study's findings revealed that EMLVs serve different functions in political discourse, with Assertion being the most frequently used function in both genres. The results suggest that EMLVs are utilized in political speeches to persuade, promote agendas, and gain support for particular initiatives, such as the Iraqi war.

Keywords: Political discourse; Epistemic modal Lexical verbs; George W. Bush, Iraq War 2003; Saddam Hussain

Abstract :The oversupply condition is due to differences in the current electricity supply which is higher than actual elec tricity demand. One option to increase demand is by converting LPG stoves into induction stoves. To achieve the conversion goal successfully, a customer selection process must be carried out to determine the conversion targets, aiming for a significant increase in electricity demand with the lowest investment costs. The main problem is the absence of standard for determining conversion targets. The combination of clustering techniques and Multiple Criteria Decision Making (MCDM) analysis pro vides the best ideal solution to overcome these problems. The research included several main criteria for selecting customers that support the success factors of implementing a conversion program. The initial analysis involved clustering customers based on coordinates using the k-means method. By using the clustered customer data, the TOPSIS (Technique for Ordering Preference by Similarity to an Ideal Solution) method identified the best cluster based on general criteria. Additionally, using the detailed customer data, TOPSIS method also identified the ranking of customer priorities for each selected cluster. The recommended priority target customers are those with the greatest potential for additional kWh, the best level of electricity reliability, shortest distance to the cluster centroid, and supplied by feeders and distribution transformers with the largest reserve margin. The results indicated the difference in revenue improvement compared to the current method was US$ 16,291.31 per month. Investment costs were also reduced by US$ 166,084.80 compared to the current method. Other result was the reduction of operational costs, improvement on average reliability according to the
SAIDI SAIFI, improvement on the average on-hours, and an improvement on the distribution transformer average reserve margins

Keywords: Induction Stove, K-means, Oversupply, TOPSIS

Abstract :The e-learning system is a digital technology in the world of education that is increasingly used nowadays at all academic levels, whether pedagogy or andragogy, which is now an approach used for teaching and learning electronically to deliver information through online training. The effectiveness of training and development programs in the context of this study depends on several factors in the use of e-learning. Thus the objective of this paper is to examine relationships and analyze the influence of e-learning that includes the perceived of use and ease of use on the effectiveness of training and development programs for civil servants. The next objective is to identify the difficulty factors of participants following online training. This study used a survey method through the online questionnaire that was distributed to 152 respondents at the Department of Information Malaysia through the Google Form platform. Technology Acceptance Model (TAM) and Kirkpatrick Evaluation Model were used in this study. The results of the study show that all aspects of the use of e-learning studied have a strong positive significant relationship with the effectiveness of the training and development program. Through regression analysis proved that the use of e-learning contributes as much as 74.1% to the effectiveness of training and development programs. While technical issues and face-to-face communication gaps are the main factors that cause difficulty in attending online training

Abstract :This research aims to: (1) To implement a cloud computing-based student profile data set system utilizing Google Workspace Education for guidance and counseling service needs assessment, (2) To determine the model/prototype of cloud computing-based student database application for guidance and counseling service needs assessment, and (3) To determine the effectiveness of using cloud computing-based student database application for guidance and counseling service needs assessment in its application. This research uses a development method for instrumentation applications for assessing the needs of guidance and counseling services. Data collection using questionnaire instruments, observation and interviews. Data analysis using percentage analysis related to the application of valid, practical, and effective applications. The results showed that: (1) The mechanism for collecting student personal data is still done conventionally/manually based on paper. (2) Developed a model/prototype of student database application along with its usage guidelines to facilitate counseling teachers in carrying out assessment of guidance and counseling service needs in schools, and (3) Based on the assessment results of the acceptability test, and the effectiveness test of this research, the model/prototype of cloud computing-based student database application for assessing the needs of guidance and counseling services can be declared feasible to be used as the main tool of counseling teachers classified as guidance and counseling instrumentation applications.

Keywords: Student database, Cloud Computing, Needs Assessment.

Abstract :In recent years, the concept of holistic tourism has emerged in China, providing a new perspective and direction for the development of the tourism industry. Government tourism assistance has been shown in research to impact public attitudes toward the tourism sector to some extent. This is particularly prevalent in China, where decision-making is made from the top down. As a result, the purpose of this study was to look at the role of government support in Zhanjiang tourist integrated marketing communication strategy in the context of holistic tourism development. The UTAUT and AIDA models are combined in this work, along with interaction and diversity expectations as independent variables and government assistance as a moderator. The researchers conducted descriptive and inferential analyses after distributing online surveys to 388 Zhanjiang residents. It is found that the major hindrances to Zhanjiang tourism's popularity have been identified as lacking promotion and construction. Furthermore, the results reveal that the audience appreciates receiving tourism information through mainstream media, and their adoption of integrated marketing communication is linked to performance expectation, effort expectation, social impact, interaction expectation, and diversity expectation. Additionally, government assistance is critical in creating Zhanjiang's holistic tourism brand and moderating the relationship between the adoption of integrated marketing interaction and diversity expectations. Overall, the paper states that the government should undertake comprehensive tourism as a key project in the region, supporting the reform of its overall structure and mechanism, and encouraging the participation of all main departments and society.

Index Terms— Government Assistance, Holistic Tourism, Integrated Marketing Communication, Unified Theory of Acceptance and Use Technology.

Abstract :Management information systems (MIS) is the usage of information systems at the operational, tactical, and strategic levels so that businesses are aided in the achievement of goals. (Oprea, 2007) While the use of MIS is already quite common, its many benefits have lately piqued the interest of researchers particularly on the phenomenon of slack. Companies typically prefer to remove slack as it has suffered from a negative reputation. However, recent studies by Bae and Rhee (2014) as well as by Heng, Ding, Guo, and Luo (2014) have shown that slack actually leads to innovation. It is because of these interesting discoveries that pushed the proponent to conduct a study on the contribution of organizational slack towards the innovative performance of Syngenta company. Survey were gathered to provide the needed information. Key informants were likewise interviewed in order to generate additional insights about the variables under investigation. The results showed convincingly that slack affects the innovation of the company. However, some effects of the slacks were positive and some were negative. The recommendations put forward by this research is that JDI should maximize its innovation, they should reduce both absorbed and unabsorbed slack as much as possible since slack and innovation are inversely proportional in JDI’s case. As long as they cut back on excessive spending on equipment and make use of their spare resources like reserve funds, then the innovation the company will surely improve.

Keywords: Absorbed Slacks, Unabsorbed Slacks, Management Information Systems, Innovation

Abstract :The study was carried out for the Malaysian Seafarers those having intention to quit their current career as a seafarer by discovering the relationships between the Workplace Isolation (WI) with the Turnover Intentions (TOI) concept and further to examine the moderation effect of age category over the correlation that showed significant relationships. Three sub workplace isolation elements are also tested (Social Isolation, Physical Isolation, and Informational Isolations) were assessed using the dimensional Impacts of Workplace Isolations. The P – E Fit Theory is then applied. All the measurements were collected from a sample of 400 registered Malaysian seafarers. There is a growing concern about shortage of Seafarers, particularly in Malaysia. This dissertation intends to clarify that being and feeling isolated is the main reason for these Seafarers to leave the seafaring career. This study also examines the seafarers age category as the moderating effects between the Workplace Isolation towards turnover intention among the seafarer’s in Malaysia. The moderation is divided in two distinct subgroups of ages. This study will help employers or the shipping companies in Malaysia to find solutions to this problem faced by the Seafarers by recommending certain measurers to counteract against turnover intention of the Seafarers.

Index Terms- Age, Informational Isolation, Physical Isolation, Seafarers, Social Isolations, Turnover Intention, Workplace Isolations.

Abstract : Over the last decade, defense activities have significantly shaped contemporary global politics, safeguarding national interests, fostering regional stability, and influencing international relations. Recent developments in the East Sea disputes and other regional conflicts underscore the pivotal significance of defense activities in shaping global political dynamics. As tensions escalate among neighboring nations over territorial claims, defense postures and military capabilities emerge as critical determinants in shaping regional power balances. Nevertheless, the integration of "cooperation" and "diplomacy" with "defense" and "military" introduces complexity and ambiguity, leading to diverse interpretations and practical challenges. This article aims to clarify and precisely define these terminologies to address these complexities, enhancing the precision and effectiveness of conducting defense activities, cooperation, and diplomacy, centering on a typical real-world example involving India. The author will draw upon Joseph Nye's Soft Power theory and the Cooperation as Self-help theory as theoretical foundations to achieve this. The article identifies that defense cooperation is indispensable in modern international relations, shaping nations' foreign policies amidst a complex global landscape.

Keywords: Defense cooperation, national security, soft power, cooperation as self-help, India

Abstract : The COVID-19 pandemic has significantly impacted school closures, affecting over 91% of students and 1.6 billion children. Reading is essential for personal growth and development, and early failure to acquire it can lead to social problems. To ensure effective learning, teachers must collaborate with parents and adopt new technology. The Bahay Kubo Application, a contextualized interactive video, was used to improve emerging readers' reading abilities and comprehension, benefiting teachers, parents, and caregivers. The study aims to determine the effectiveness of Contextualized Interactive Video “Bahay Kubo” Learning Application in developing / enhancing the reading skills of the daycare pupils of Selected Barangay in Manila City. The study used a pre-test/post-test design to assess the intervention's impact and effectiveness during the pandemic. Purposive sampling was used to select the population, and a 25-item pre-test was administered to students with significant delays. The Bahay Kubo app significantly improved reading performance, meeting objectives and making the learning process significant for learners. Daycare centers should develop reading strategies that suit learners' learning styles, encourage parental participation, and provide ongoing professional development. Schools should also offer home teaching strategies and explore free applications to enhance children's reading capabilities.

Keywords: Reading performance, educational technology, Interactive Video, Learning Application

Abstract : Social media marketing has developed rapidly in the world's contemporary highly competitive business environment in order to gain patient loyalty and competitive advantage by providing prompt services. For research scholars and practitioners, the marketing strategy that incorporates technological advancements has taken center stage. Effective communication and interaction between stakeholders are crucial to the success of a business, and social media platforms provide the venue for such communication and interaction. Thus, the benefits and risks of scientific communication on social media during COVID-19 are understood, and social media may be employed in such emergency scenarios. The purpose of this research is to empirically investigate the impact of social media marketing on brand loyalty with mediation role of customer experience in the Egyptian private hospitals. A questionnaire tool was employed to gather required data from aconvienacne sample of 416 Customer of Egyptian private hospitals and structural equation modelling technique (SEM) was utilized for analysis using Spss 28 & AMOS26 software. The main conclusions drawn from this study are the direct effect between social media marketing and Brand Loyalty is statistically significant, the direct effect between Social Media Marketing and customer experience is statistically significant. The direct effect between customer experience and brand loyalty is statistically significant. Finally, the study found that there is partial mediation effect of the customer experience between the relationship of social media marketing and brand loyalty in the Egyptian private hospitals.

Keywords: social media marketing, customer experience, brand loyalty, private hospitals

Abstract : This Exploratory-Descriptive Qualitative (EDQ) study investigates the impact of a successful Four-day Compressed Work Week (CWW) on Work-Life Balance (WLB) and Job Performance (JP) of Filipino employees amidst COVID-19's business disruptions. Through semi-structured interviews and surveys, 32 participants' experiences under the CWW are examined, employing thematic and correlational analyses alongside relevant literature. Results highlight the CWW's positive influence on WLB facets—social dynamics, working conditions, economics, and well-being—culminating in enriched family time, balanced workplaces, cost reduction, and improved wellness. Additionally, improved WLB, coupled with CWW attributes, fosters superior JP, evident in task, contextual, and adaptive performance enhancements, coupled with decreased counterproductive behaviors. This manifests as heightened productivity, proactive task engagement, skill advancement, and reduced absenteeism. The study establishes a local foundation for reshaping Philippine work norms, proposing widespread CWW integration in suitable sectors. Beyond cost savings, companies can elevate employee well-being without hurting job performance and while aligning with long-term goals.

Abstract : This study investigates the sustainable food waste management practices of a tropical resort with four restaurants in Boracay. As global food waste concerns intensify with urbanization and population growth, this research addresses questions concerning motivations, strategies, impacts, and best practices in food waste reduction. This employed a multiple-case embedded research design, with data analysis methods of Within-Case and Cross-Case to compare the responses of informants sourced from the four restaurants. The study highlights the resort's awareness of environmental issues and its drive to implement sustainable practices. Challenges, including consumer behavior and operational issues, hinder progress. Findings show alignment with the waste hierarchy model, prioritizing prevention, reuse, recycling, and disposal. Positive outcomes emerge, benefiting stakeholders and the community through enhanced environmental image and cleanliness, attracting more tourists. Recommendations are proposed for each restaurant, involving guest education, portion sizing, communication refinement, and stricter cancellation policies. The paper contributes a validated operational framework for sustainable food waste management practices, grounded in real-world insights from a popular tourist destination. While acknowledging limitations, including scope and logistics, the study offers valuable insights into addressing food waste in a high-profile setting.

Abstract : Since the European refugee crisis in 2015, the consequences of mass migration have created changes affecting European Union (EU) and other European nations. Scholars, and academic institutions, specifically, in Europe have conducted studies and research to assist policy makers and humanitarian organizations in order to understand and cope with the changes. This bibliometric review of research analyzed 845 Scopus-indexed documents related to migration in Europe between 2014 to the 2022. The aims of the review are to document the volume, scopes, and distribution of the European migration literature, journals, and publications, identify key authors, analyze the intellectual structure of this knowledge base, and highlight emerging research issues. Author co-citation analysis revealed five research clusters that underlie this knowledge base and author keyword analysis identified 2 scopes of research; migration governance and studies of transition and acculturation with economic studies of migration issue. The results of this review provide; (a) scopes for future reviews of research on migration studies, (b) the existing and emerging intellectual structure of this inter-disciplinary field, and (c) reference points for scholars to further study of the issue European migration.

Keywords: European refugee; European migration; European asylum seeker; bibliometric review; systematic review; university; migration policy, VOSViewer, intellectual structure

Abstract : Social media marketing has developed rapidly in the world's contemporary highly competitive business environment in order to gain patient loyalty and competitive advantage by providing prompt services. For research scholars and practitioners, the marketing strategy that incorporates technological advancements has taken center stage. Effective communication and interaction between stakeholders are crucial to the success of a business, and social media platforms provide the venue for such communication and interaction. Thus, the benefits and risks of scientific communication on social media during COVID-19 are understood, and social media may be employed in such emergency scenarios. The purpose of this research is to empirically investigate the impact of social media marketing on brand loyalty with mediation role of customer experience in the Egyptian private hospitals. A questionnaire tool was employed to gather required data from aconvienacne sample of 416 Customer of Egyptian private hospitals and structural equation modelling technique (SEM) was utilized for analysis using Spss 28 & AMOS26 software. The main conclusions drawn from this study are the direct effect between social media marketing and Brand Loyalty is statistically significant, the direct effect between Social Media Marketing and customer experience is statistically significant. The direct effect between customer experience and brand loyalty is statistically significant. Finally, the study found that there is partial mediation effect of the customer experience between the relationship of social media marketing and brand loyalty in the Egyptian private hospitals.

Keywords: social media marketing, customer experience, brand loyalty, private hospitals

Abstract : Drawing from a qualitative methodology, this study intricately examines the determinants of well-being within the framework of work and non-work domains. Through four detailed case studies, we unravel how individuals' experiences within their professional roles, embedded in various organizational settings, influence their well-being. Central to our analysis is the understanding that individual perceptions of well-being, while navigating work and non-work domains, are intimately intertwined with larger social structures, historical trajectories, and material conditions. The insights derived from these cases illuminate the intricate relationship between personal agency, societal norms, organizational influences, and well-being. Key findings highlight the significance of role flexibility, life stage influences, and specific life circumstances (e.g., single parenthood, spiritual engagement) as determinants of well-being. By providing a comprehensive understanding of the multifaceted determinants of well-being, this research offers valuable insights for organizational practices, policy-making, and individual well-being strategies.

Index Terms— work-nonwork domain, Role Strain Theory, Job Demand-Resources Model, well-being

Abstract : As increasing the application of information technology, awareness of internet literacy is acquiring crucial for teachers. On the other hand, Indonesia is still in infancy in supporting educator capability on utilize global information through internet. We arranged a training module named The Smart People for Smart Schools to provide experiences to secondary high school teachers in exerting the internet in educational practice purposes. This study also examined validation of the module that benefit to improve teacher efficacy in implementing the internet literacy education to the students. Participant of this research were 25 teachers from 10 public secondary schools in Yogyakarta. Instruments used are Scale of Internet Literacy Education for Teacher and Test of Internet Literacy Education. Content and empirical evaluation of the module were conducted through professional judgment and untreated control group design with dependent pre-test and post-test samples. Data analysis using Aiken's V indicated that the module has adequate validity (v>0.70) and independent sample t-test showed the significance effect of the training.

Keywords: experimental research, online learning, instructional innovation, professional development, teaching practices

Abstract : This Exploratory-Descriptive Qualitative (EDQ) study investigates the impact of a successful Four-day Compressed Work Week (CWW) on Work-Life Balance (WLB) and Job Performance (JP) of Filipino employees amidst COVID-19's business disruptions. Through semi-structured interviews and surveys, 32 participants' experiences under the CWW are examined, employing thematic and correlational analyses alongside relevant literature. Results highlight the CWW's positive influence on WLB facets—social dynamics, working conditions, economics, and well-being—culminating in enriched family time, balanced workplaces, cost reduction, and improved wellness. Additionally, improved WLB, coupled with CWW attributes, fosters superior JP, evident in task, contextual, and adaptive performance enhancements, coupled with decreased counterproductive behaviors. This manifests as heightened productivity, proactive task engagement, skill advancement, and reduced absenteeism. The study establishes a local foundation for reshaping Philippine work norms, proposing widespread CWW integration in suitable sectors. Beyond cost savings, companies can elevate employee well-being without hurting job performance and while aligning with long-term goals.

Abstract :Since the European refugee crisis in 2015, the consequences of mass migration have created changes affecting European Union (EU) and other European nations. Scholars, and academic institutions, specifically, in Europe have conducted studies and research to assist policy makers and humanitarian organizations in order to understand and cope with the changes. This bibliometric review of research analyzed 845 Scopus-indexed documents related to migration in Europe between 2014 to the 2022. The aims of the review are to document the volume, scopes, and distribution of the European migration literature, journals, and publications, identify key authors, analyze the intellectual structure of this knowledge base, and highlight emerging research issues. Author co-citation analysis revealed five research clusters that underlie this knowledge base and author keyword analysis identified 2 scopes of research; migration governance and studies of transition and acculturation with economic studies of migration issue. The results of this review provide; (a) scopes for future reviews of research on migration studies, (b) the existing and emerging intellectual structure of this inter-disciplinary field, and (c) reference points for scholars to further study of the issue European migration.

Keyword: European refugee; European migration; European asylum seeker; bibliometric review; systematic review; university; migration policy, VOSViewer, intellectual structure